This is editorial support for Nigerian newsrooms and content teams that need copy to be accurate, on-brand, and structured so it actually gets found in search and Google News — not just proofread. Work covers headline and on-page optimization, copyediting and fact-checking, style guide consistency, and SEO-structured formatting, either as one-off article support or an ongoing editorial workflow.
Who This Is For
- Nigerian online newspapers and newsrooms that need consistent editorial standards applied across multiple writers
- Publications that publish regularly but aren’t showing up in Google News or Google Discover as often as their output should justify
- Content teams that need a documented style guide and headline standard so new writers can be onboarded quickly without a drop in quality
- Discovery call. A free 20-minute call to understand your current editorial workflow and where articles are losing search visibility.
- Editorial audit. A review of recent published articles against SEO and editorial best practice, with specific, prioritized fixes.
- Style guide & workflow setup. A documented style guide and, where needed, a repeatable pre-publish checklist for the newsroom.
- Ongoing editing or training. Either hands-on editing of articles before publish, or training the existing team to apply the standard themselves.
What’s Included
| Service area | What it covers |
|---|---|
| Headline & on-page optimization | Writing headlines that are searchable without becoming clickbait, plus meta titles and descriptions for each piece |
| Copyediting & fact-checking | Line editing for clarity and accuracy, with source verification on claims that need it |
| Style guide consistency | A documented house style so tone, terminology, and formatting stay consistent across writers and desks |
| SEO-structured article formatting | Heading structure, internal linking, and schema markup that helps both search engines and readers navigate a piece |
How the Work Actually Happens
Editorial Standards Applied to Real Newsroom Work
This editorial approach is the same one applied to balancing journalistic standards with search rankings and to ongoing digital operations work with a live Nigerian online newspaper — not a theoretical framework, but standards built from running an actual editorial and SEO workflow day to day.
Do you edit articles or just review them afterward?
Both, depending on the engagement. Some clients want hands-on editing before every article publishes; others want a documented style guide and periodic audits so their own team can maintain the standard independently.
Can this help my site get accepted into Google News or show up in Google Discover?
SEO-structured formatting, consistent publishing standards, and accurate, well-sourced reporting are the factors within an editorial team’s control that support Google News and Discover visibility. There’s no guaranteed inclusion, but these are the fixable levers.
Do you work with newsrooms outside Nigeria?
The core experience is with Nigerian newsrooms, but the same editorial and SEO standards apply to any English-language publication, including ones serving a dual Nigeria/US readership.